Yesterday the 39^th edition of the Sorrento Professional Days kicked off, promoted by Anec, the Italian Association of Film Exhibitors, in partnership with  Anica and Anem. Between now and 1 December at the Hilton Hotel, film exhibitors will be presented with the films due to be released over the coming months through conventions, trailers, previews and meetings with the filmmakers.

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The president of Anec, Luigi Cuciniello, recalled yesterday that 2016 is drawing to a close with an increase in box office takings and admissions of 6-7%, but that there are a number of problems still to be tackled, such as the very weak summer programme and films flooding the market at other points in the season, leaving very little room for quality films. This year has seen the approval of the new film law, which will soon be followed by implementing decrees. “We’re being asked to demonstrate the solidity of the sector and speed like never before”, pointed out Francesca Cima, president of the producer section of Anica. 

Tomorrow Anec will award its Golden Ticket awards, which this year go to Quo vado? [+lee también:
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The Golden Ticket for distributors will be awarded to Warner Bros Italia, Medusa Film and The Walt Disney Company Italia, whilst the Anec Special Prizes will go to Marco Belardi at Lotus Production and Francesco Boriani at Fun Food. The Agiscuola award will go to the film The Little Prince [+lee también:
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ficha de la película], and the Anec “Claudio Zanchi” award for young artists to actors Ilenia Pastorelli and Marco D’Amore. On the same evening, the Golden Tickets for exhibitors will also be awarded. These are given by Anec to cinemas that have racked up the most admissions over the film season.