email print share on Facebook share on Twitter share on LinkedIn share on reddit pin on Pinterest

DISTRIBUTION UK

From Blighty With Love to India

by 

In a bid to expand the distribution market for British independent films in India, the UK Film Council has announced a showcase of contemporary films that will play in Bangalore, Mumbai and Pune from February 26 to March 11, 2010.

Titled From Blighty With Love, the programme will feature the simultaneous screening of each film on multiple screens in 2K digital cinemas across the cities. The screenings will also feature virtual in-conversation events with directors and cast, using the latest Skype technology.

(The article continues below - Commercial information)

Sarah McKenzie, the UKFC’s Senior Executive for Export Development said, “From Blighty with Love is an exciting example of the UKFC’s drive to open up UK film to international markets and audiences. It will showcase some of the best UK independent features of the last 18 months, none of which have ever been seen on the big screen before in India.

“There is a large English-speaking population in India enthusiastic to experience British independent cinema, particularly since the huge global success of Slumdog Millionaire [+see also:
film review
trailer
interview: Danny Boyle
film profile
]
.

“From classy literary adaptations such as Stefan Elliot’s Easy Virtue [+see also:
film review
trailer
film profile
]
and Julian Jarrold’s Brideshead Revisited [+see also:
trailer
film profile
]
, to international hits such as James Marsh’s Oscar-winning Man on Wire [+see also:
trailer
film profile
]
and Armando Iannucci’s satirical comedy In the Loop [+see also:
trailer
film profile
]
, we are confident that Indian audiences will be both entertained and enlightened by the diversity of British talent showcased throughout the season.”

The season will also feature films from Michael Winterbottom, Sally Potter and Danny Boyle. The full programme will be announced in January.

“Blighty” is an English term for Britain, deriving from the Hindustani word vilāyatī (pronounced bilāti in many Indian dialects and languages) meaning “foreign”.

(The article continues below - Commercial information)

Did you enjoy reading this article? Please subscribe to our newsletter to receive more stories like this directly in your inbox.

Privacy Policy