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MIA 2021

Europa Distribution set to recover, reboot and reshape the industry in Rome


- The professional network will hold its 15th annual conference, as well as an open panel about the longer-term effects of the health crisis, during the MIA Market

Europa Distribution set to recover, reboot and reshape the industry in Rome

Europa Distribution will hold its 15th Annual Conference during the MIA Market – Mercato Internazionale Audiovisivo in Rome. The event will take place from 13 to 17 October and will bring together around fifty professionals, all members of the European Network of Independent Film Publishers and Distributors.

Continuing with the now traditional “Everything you always wanted to know about distribution but were afraid to ask” talk series, Europa Distribution and MIA will co-host an open panel entitled “Recover, Reboot, Reshape” on Saturday 16 October from 09.30 to 11.00. The discussion will focus on the longer-term effects of the crisis and in what ways distributors’ businesses will possibly evolve, considering the diversified realities of their national markets. Indeed, the Covid-19 outbreak brought huge disruption to the film industry and impacted the way audiences watched films when there was no other choice. If some saw the emergence of a revolutionary “New Normal” in terms of business and culture, others suggested that pre-pandemic trends were accelerated. The panel will include discussions on the evolution in audience consumption patterns, potential ideas for successful matches of traditional and innovative release models, European films’ visibility on VOD platforms, along with the tools available to increase such visibility for independent films.

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The panel’s speakers will be the distributors Eve Gabereau (Modern Films, UK) and Olivier Van den Broeck (The Searchers, Benelux), the sales agent Thania Dimitrakopoulou (The Match Factory, Germany), and the PhD Researcher Catalina-Mihaela Iordache (SMIT-VUB, Belgium). This panel will be moderated by British consultant and journalist Michael Gubbins, founder of SampoMedia.

Previously to the panel, on 13 October attending distributors will participate in Europa Distribution’s General Assembly, which will provide an opportunity for members to discuss the activities of the Association according to their needs. On 14 October, the many evolutions to come for the independent distribution sector will be addressed at dedicated private Round Tables session, where distributors will explore and exchange ideas on several key topics for this constantly evolving ecosystem, with a focus on the impact of streamers on theatrical and online releases, innovation tools to strengthen distributors’ releases and risk management through adapted safety net systems. During the days of the MIA Market, distributors’ members of the network will also participate in the MIA activities, including works in progress and special screenings, meetings and networking events.

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